Frequently Asked Questions
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- Who is AP Information Services Ltd.?
- How often is the data updated?
- What is the data and where does it come from?
- What guarantee of accuracy do you have?
- How is it collected?
- What can I search by?
- Do you comply with data protection regulations?
- How is the data supplied?
Q - Who is AP Information Services Ltd.?
Established for 26 years, AP Information Services Ltd. are one of the most highly respected information providers in the UK. We aim to provide you with the most accurate, up-to-date and easily accessible information in any form you require. At AP Information Services Ltd. we understand your need for new business contact information. We have helped companies build business by supplying highly accurate and targeted contact information in key markets (Marketing, Personnel, Training, Corporate Finance and Pension Funds). Through the publication of our wide range of directories we hold a database of over 150,000 named business contacts and decision-makers. To ensure the success of our award winning yearbooks we invest heavily in constantly keeping all of our data completely up-to-date. This is done through questionnaire and telephone research. Helping companies to access key markets with our publications, our award-winning annual directories provide companies with an invaluable telemarketing, research and reference tool to access key markets. Each directory provides all the company and contact information needed to pitch effectively for new business. For further information please click on www.apinfo.co.uk
Q - What is the data and where does it come from?
As a directory publisher, AP Information Services Ltd. invest heavily to ensure that all of our data, most of which is published in our yearbooks, is completely accurate and is updated on a daily basis. This ensures the success of all our directories as well as our business lists. Our current database contains over 150,000 named business contacts ready to use as mailshots for marketing activities. Industry contacts include: Corporate Finance City of London, Pensions Funds, Personnel, Training, Marketing, Sales & PR, MBAs and other graduates of major Business Schools PLUS thousands of suppliers and advisers to all the above. You can select by: job titles, industry sectors or SIC codes, geographic regions or postcodes, company size or turnover and number of employees
Q - How is the data collected?
All our data is collected primarily by sending a questionnaire to a named contact for each of our directories. If we do not receive a reply, reminder questionnaires are sent from which we receive a substantial response. At this stage we ask for additional information, new job titles etc. Companies who fail to return either questionnaire are then contacted by phone. The procedure at this stage is to check the information we currently hold. We obtain other information through substantial telephone research and detailed desk research. The same applies for companies who provide advisory services. This ensures accuracy of the data.
Q - Do you comply with data protection regulations?
AP Information Services Ltd. complies with the guidelines laid down by the Data Protection Act 1998. Anyone who wishes to opt out of our books or mailing lists can do so and we make every effort to make sure their details are not sold to third parties. We also compare data with the Telephone Preference Service (TPS) and the Fax Preference Service (FPS).
Q - How often is the data updated?
The data is updated continually throughout the year due to the research, collection checking and inputting process for each of our directories. (See above)
Q - What guarantee of accuracy do you have?
We are so confident of the accuracy of our data that we guarantee to refund treble the cost of any gone-aways. i.e. if you mail the list within 28 days of purchase, we will refund to you treble the amount you paid for each gone-away. Simply forward the returned envelopes to us. We can then update our database and you will be credited accordingly. This excludes email addresses.
Q - What can I search by?
You can select from a broad range of criteria including: job title, geographical region, postcodes industry, service sector, SIC codes, company size, turnover or employee size
Q - How is the data supplied?
Data can be supplied in many formats such as: self-adhesive labels, database files on disk, printouts and email